Building a World-Class Distribution Network

December 30, 2020 Category: Capstone Turbine

As the end of the year draws near, we are reminded of the many distributor successes and accomplishments made over the last year. In 2020, we faced unforeseen challenges brought on by the COVID-19 pandemic. Despite the unprecedented challenges, Capstone has achieved several notable successes, we attribute these successes to all of the hardworking men and women that make up our valued worldwide distribution network. Capstone’s world-class network of 50 plus distribution partners is one of our most valuable and intangible assets. Developed from the ground up, our distribution footprint encompasses more than 80 countries covering 6 continents and provides a vital link between Capstone and our customer base.

We have built this world-class distribution network through education, training and empowerment. Every one of our distributors, while an independent value-added reseller, is considered an extension of the Capstone team and a partner with whom we share success. Capstone’s global distribution network is continually expanding and evolving to better serve our customers. As we continue to penetrate markets in new and developing regions and refine our existing global market representation, Capstone and our distributors are working harder than ever to raise brand awareness and deliver quality solutions with best-in-class customer service.

4 Pillars of a Capstone Turbine Distributor Partnership

Passion – Capstone distributors are passionate about microturbine technology and green energy solutions. Our distribution partners are brand ambassadors that effectively demonstrate the value of Capstone’s products and services while embodying our core values.

Resources – Each distributor is a strategically placed independent partner marketing, selling, and providing applications engineering support for Capstone products on our behalf. Distribution personnel are factory trained and certified to perform sales, applications, commissioning and long-term service on our microturbines. 

Focus – Each one of our distributors has a firm grasp – or focus – on selling, deploying, and maintaining Capstone’s microturbine products and services. Our distributors understand their market and territory and regularly update their strategy to increase market share for Capstone.

Action – Distribution partners take decisive action to educate the marketplace about microturbine technology and communicate the Capstone message by engaging with industry leaders, associations and organizations to cultivate meaningful relationships and become thought leaders and influencers within their territory.

To find a Capstone Turbine distribution partner in your area, visit https://www.capstoneturbine.com/distributors

If you’d like to become a Capstone Turbine distribution partner, please visit

https://www.capstoneturbine.com/distributors/become-a-distributor

Tagged: Distribution Partners